Work Experience
University of Florida / January 2023 – August 2025
- Manage web development and redesign projects in TerminalFour and WordPress for the Office of Strategic Communications and Marketing
- Provide training and consultations across the university on SEO best practices
- Build a platform-agnostic pattern library for UF’s Mercury web theme
- Develop performance benchmarks based on internal and industry standards
- Create quarterly Web reports in Whatagraph and present website performance information to stakeholders
“I continue to observe that August’s colleagues, both within SCM and across the institution, value their expertise and enjoy working with them.”
– Ana Mertz, Director of Marketing and Web Strategy at University of Florida
Local Search Essentials / May 2019 – November 2021
- Provide domain, email, and website support remotely for over 100 client accounts
- Design and maintain web pages using WordPress, as well as Shopify, Duda and more
- Prepare call agendas and conduct individualized client consultations
- Lead website design projects from kickoff calls to launch, including design mockups, full website builds, internal and external progress updates
- Utilize the Adobe Creative Suite to create coupons, banner ads, social media branding, email marketing campaign material, and other graphics
- Draft training material for the development team and detailed instructional documents for third-party contractors
“August was always eager to provide the best quality work at an exceptional rate even when that involved extensive digging into newly discovered processes.”
– Allison O’Connor, Account Manager at Local Search Essentials
Web.com / December 2017 – May 2019
- Research and identify keyword phrases for the most valuable marketing benefits using Google Keyword Planner, SEMrush, Authority Labs, Ahrefs, and more
- Develop website copy according to the latest trends in search engine optimization
- Add pages and update meta data using a wide array of FTP and CMS tools
- Maintain responsibilities for account management and data entry
“August has a knack for thinking through creative solutions to address team problems and discussing these with leadership, and being self-motivated to work in a fast-pacing, rapidly changing environment.”
– Alicia Pringle, Senior Director of Online Marketing at Web.com
Web.com / March 2014 – December 2017
- Provide website maintenance and support through HTML and CSS updates on a proprietary content management system
- Complete full designs and redesigns of client websites
- Use Adobe Photoshop to fulfill graphic design requests
- Handle special projects and client escalations for leadership
- Routinely consult with clients to affect positive changes to their internet marketing service through changes to websites, social media, and other services
“August’s vocal advocacy is a consistent asset to our team!”
– Jessie Willson, Supervisor of Online Marketing Services at Web.com
Community
Jacksonville Roller Derby 501(c)(3) / July 2016 – Present
- Cooperate with the organization’s leadership to construct a style guide and completely revamp our online presence
- Translate complex skills into digestible material to train new athletes through explanation and hands-on demonstrations
Education
Full Sail University / November 2017 – December 2018
Classes included Effective Copywriting, Design Research, Design Strategies and Motivation, Defining Client Needs, Brand Development, Measuring Design Effectiveness, and more
Full Sail University / September 2011 – June 2014
Classes included Art History, Professional Communication and Presentation, Project Management and Assessment I, II, III, Business Statistics and Data Analysis, Business Technology and Design, Strategic Business Management, and more